This update is designed to reduce rankings for low-quality sites—sites which are low-value add for users, copy content from other websites or sites that are just not very useful. At the same time, it will provide better rankings for high-quality sites—sites with original content and information such as research, in-depth reports, thoughtful analysis and so on. It is important for high-quality sites to be rewarded, and that’s exactly what this change does.” (Source: Google Blog) Following are 11 important SEO [...]